How We Do It?

We Craft experiences that touch hearts and move markets

With BROOT, experience a journey of growth and cultivate a sustainable culture of Innovation through hands-on and immersive service experiences

INNOVATION MANAGEMENT

Give us a complex problem, and watch us turn it into a competitive edge for your organization.

Did you know that 70% of projects fail?

This is the harsh reality. Successful CEOs yearn to lead companies that are truly groundbreaking. However, only a few leaders can foster a creative culture. That’s where we come in. By partnering with you and taking a human-focused approach, we bring your innovative ideas to life. This means tailoring our strategies to fit your governing structure and promoting a culture of open communication and collaboration. We break down barriers and ensure everyone has a seat at the table; bringing all these elements together under one roof, we achieve optimal success, as defined by you.

We enable you to find the best business model for your market and goals by explaining what it is, why it works, and how to make it successful. Together, we will maximize your business’s potential for long-lasting success by thoroughly assessing your pricing, exploring different ways to generate revenue, and testing pricing strategies that resonate with your customers.

Every successful project starts with a solid plan supported by winning concepts. We collaborate with you to eliminate obstacles that obscure paths to growth. Our tried-and-true people-centered method helps pinpoint a clear path to growth

As the saying goes, culture is the most important player in any strategy’s breakfast. However, a mismatched culture can turn the journey towards Innovation into a nightmare. At BROOT, we employ a Human-Centered Transformation Model to break down and redirect the intricacies of organizational and cultural dynamics into easily understandable parts that lead to long-lasting change.

EXPERIENCE DESIGN

Welcome to the age of experience design

As a business, is relying on low prices and high-value products to differentiate your brand insufficient? Now, experience design reigns supreme. Anyone can duplicate your pricing and product methods, but the one-of-a-kind experiences you create for your clientele truly distinguish you in the industry.

Revamp and Revitalize your CUSTOMER EXPERIENCES through the comprehensive services we provide.

Your digital products and services are only valuable if they provide an exceptional experience for users. That’s why we partner with our clients to ensure their digital offerings meet and exceed user expectations. By collaborating with your team, we use our tried-and-tested human-centric approach of user research, prototyping, and design skills to create intuitive and captivating digital experiences.
When last was your business praised for excellent service? How often do customers give you kudos for the services you provide? You can completely redesign and optimize your services to create When last was your business praised for excellent service? How often do customers give you kudos for the services you provide? You can completely redesign and optimize your services to create exceptional and memorable customer experiences. Join us in reimagining and redefining the way people interact with your services.
A compelling story makes your brand stand out We work with you to craft compelling brand strategies and engaging storytelling that seamlessly communicate your unique value proposition to your target customers.

STRATEGY AND ORGANIZATIONAL DEVELOPMENT

We work with you to create a clear roadmap with prioritized actions you can carry out now for the future.

Our step-by-step process for Organizational Transformation was designed to ensure that change is practicable, unambiguous, and sustainable.

Customer Experience Strategy

with our knowledge across diverse industries, we understand what a delightful experience means to a customer. We work with you to ensure a lovely experience is part of your sustainable culture. Working with you, we can transform the experience that customers feel as they discover, research, and evaluate available options in your industry. Our offering Determines what your target audiences expect. Using our services, you will learn how to reliably onboard your customers and uncover opportunities that improve their journey.

Growth Strategy

Regardless of the size, every organization needs to continue to grow. More often than not, many organizations experience declines too late. Our services is to walk with you to craft appropriate strategies to ensure

  • Market Penetration, Growth and Relevance
  • Product Growth

Revenue Optimization

At the bedrock of a successful enterprise is the ability to generate enough revenue to propel the company further to do better and achieve more. We work with you to craft appropriate strategies that enable you to maximize your revenue and continue to help you fulfil your mission, achieve your vision, and make you do more and more.

Board and Executive Retreats

Our approach is to co-design, produce, & coordinate high-impact retreats and delightful experiences for teams of all sizes. We use a creative leadership and learning-by-doing method that ensures creativity, high energy, a fun atmosphere, a memorable experience, and an inspiring desired future state. Our carefully curated end-to-end solution makes your retreat Creative, Valuable, Memorable, Actionable, and Impactful

Strategic Insight and Direction:

we work with you to facilitate efficient and memorable

At BROOT, we make corporate retreats more than just occasional work getaways. Our retreats are tailored to foster team building, strategic thinking, and creative problem-solving. By stepping out of the typical office environment, we create unique experiences that rejuvenate teams, inspire Innovation, and align goals, ensuring that your organization emerges stronger and more cohesive.
Let us take your corporate retreats and events to the next level: well-designed experiences that drive engagement, foster collaboration, and accelerate growth. Our approach to retreat facilitation is to stimulate intense strategic discussion using a creative leadership method in a relaxed and innovative thinking environment for better collaboration, brainstorming, and decision-making to analyze gaps and build on achievements.
Strategy is not just planning; it’s about envisioning and making a future happen. Our data-gathering mechanism and trend analysis provide the foresight and insight necessary for long-term success. We help businesses chart a course that is viable today and adaptable for the future, ensuring sustainable growth and resilience in an ever-evolving landscape.

RESEARCH SERVICES

From intuition to Data-Driven Intelligent decision

“With continued shifts in market dynamics, navigating a complex business environment is quite challenging. AT BROOT, we use data to help you stay ahead of change. We help generate relevant insights and solutions across spaces, places, and services.”

Our research services support product, customer service, marketing, technology, and Sales Leaders to make smart and faster decisions. More relevant research and data-driven intelligence gathering is needed for organizational success. In the age of constant disruptions, you need data to drive the Transformation, Development and Growth agenda in Businesses or politics. Our major goal is to reverse the trend by supporting socio-economic and business decisions with our data-driven intelligence-gathering solutions. Our business research provides clients with independent data, analysis and opinion in the market, giving them deep insight and enabling them to make informed decisions regarding their operations and strategy.

Our approach

Our team of researchers is highly skilled in user-centered, qualitative research. They have an excellent forte in quantitative research or the application of mixed methods research, using it to uncover user pain points throughout their journeys and supplying insights for data-driven smart decisions.

Our core focus is:

  • Business Research
  • Market Research
  • Brand Research,
  • Development Research.

Our services are designed to provide insights into social, economic, political, and business issues. We analyze the facts and present to you our unbiased conclusions and insights.

Our business research offers clients valuable insights and reliable information on the market, equipping them with the tools necessary to make well-informed decisions for their operations and strategic planning. This includes in-depth industry trend analysis, comprehensive industry studies, detailed market sizing and segmentation, customer analysis to understand their needs and behaviors, satisfaction surveys, competition analysis, product and price benchmarking, functional analysis, and competitor profiling. With our research, companies can confidently navigate the complexities of the business landscape and stay ahead of the competition.

● Customer Insights ● Customer need analysis ● Satisfaction & loyalty studies ● Lost customer surveys ● Customer experience management ● Brand Research ● Brand tracking ● Brand strategy ● Brand valuation ● Technology & social trends ● Best practices & success stories

We bring to play capabilities and commitment to provide you with quality data that will give you a competitive advantage and realization of your growth and development agenda. scans ● Deep-dive market studies ● Diversification ● Opportunity scans ● Market opportunity assessment ● Business Case/ Financial Model ● Increase Market Share ● Customer/product profitability ● Industry trend analysis ● International Expansion ● Market

LEADERSHIP AND HUMAN-CENTRED DEVELOPMENT

The best investment you can make is in people; we teach you how to instil leadership through people development.

We work with you to transform culture and develop creative, committed, competent, and confident leaders. Together, we foster Innovation, change perspectives, empower leadership and curate exceptional customer journeys. It’s time to ignite curiosity, enhance skills, and solve the puzzles of complexity with elegance and precision. Are you ready to go beyond the horizon? Choose BROOT; your success is our mission.

At BROOT Consulting Firm

We recognize that the cornerstone of any successful organization is its people. Our Learning and Talent Development services are crafted to empower your workforce, equipping them with the skills and knowledge necessary to meet the evolving challenges of today’s dynamic business landscape.

What offers customized learning solutions for diverse needs. We understand that one size does not fit all in learning and development. Our approach is deeply customized, aligning our programs with your specific organizational goals and the unique needs of your employees. Whether it’s leadership training, skill enhancement, or fostering a culture of continuous learning, our solutions are designed to drive real and lasting change.

Innovative Methods, Tangible Results: Utilizing the latest educational research and pedagogical techniques, we create engaging and impactful learning experiences. Our programs are informative and transformative, designed to inspire and motivate learners while delivering tangible improvements in performance and productivity.

Innovative Methods, Tangible Results: Utilizing the latest educational research and pedagogical techniques, we create engaging and impactful learning experiences. Our programs are informative and transformative, designed to inspire and motivate learners while delivering tangible improvements in performance and productivity.

Our collaborative process ensures that our learning solutions align perfectly with your vision. We work closely with you to understand your organizational culture, values, and objectives, ensuring that our talent development initiatives seamlessly align with your overall strategy.

Leveraging our expertise in research and analytics, we tailor our learning programs based on data-driven insights. This approach ensures that our programs are relevant, effective, and precisely targeted to address your organization’s specific gaps and opportunities.

SOFTWARE ONBOARDING

"Technology in the right hands is like a sharp knife in the hands of a Chef; successful onboarding is a knife-sharpening process"

We specialize in Software Application Onboarding, ensuring a smooth and effective integration of new software into your business environment. Our service minimizes disruption and maximizes the utility of new software tools, unifying the vision and empowering your team to leverage these tools to their full potential.

We understand that every organization has unique needs and processes. Our onboarding serves as the bridge between the developers and the users, ensuring you get value for money by holding all the parties in alignment with your vision. Our highly customized approach aligns the software’s capabilities with your business objectives. This ensures that the software integrates seamlessly into your existing workflows and enhances them.

We don’t just focus on the technical aspects of onboarding. Our strategic training programs are designed to boost end-user competence and confidence, fostering a culture of tech-savvy and self-sufficient employees who can harness the full power of the new software. Data-Driven Approach for Customized Training: Leveraging data and analytics, we tailor our training and support to address your team’s specific learning curves and challenges. This data-driven approach ensures that our onboarding services are relevant and practical and deliver tangible
We work closely with your team to understand your organizational culture, workflows, and goals. This collaborative approach ensures the onboarding process is smooth and fully aligned with your business objectives. Embrace the full potential of new software with our expert onboarding services. With BROOT, experience a seamless transition and unlock new levels of efficiency and Innovation in your business.

How can we help?

Contact Us

Call Us

+234-805-829-9028

Visit Us

 22 Wole Ariyo St, off Admiralty Way, Lekki Phase 1, Lagos 106104, Lagos